The BOSS Podcast (The Business Of Southern Sports)

Vince Thompson - President, Founder, and CEO of MELT

July 01, 2020 Roger Manis
The BOSS Podcast (The Business Of Southern Sports)
Vince Thompson - President, Founder, and CEO of MELT
Chapters
00:00:00
Introduction of Vince Thompson
00:04:25
MELT
00:05:04
What is sports marketing?
00:08:50
Live Sporting Events
00:11:00
Small town childhood and love of sports
00:13:00
David Housel as major influence
00:14:00
Career path after college
00:17:34
Impact of COVID-19
00:18:30
Mentoring future generations
00:24:30
Social Media Advice - Grandma Test
00:25:30
What is activation?
00:29:20
MELT clients
00:32:00
Maintaining long term client relationships
00:34:09
Favorite athletes growing up
00:39:25
Batman
00:40:45
Building client realationships
00:43:25
Contact Information
00:45:50
"Building Brand You" book
00:47:00
Advice to college kids and future career opportunities
00:52:00
Herschel and the Heismans
The BOSS Podcast (The Business Of Southern Sports)
Vince Thompson - President, Founder, and CEO of MELT
Jul 01, 2020
Roger Manis

Vince Thompson, a small town kid from Alabama, has built his company MELT into one of the best sports marketing agencies in the country.

This is a fascinating conversation about his career path, the successes and failures, which led him to start his own agency 20 years ago. Over the last 2 decades, MELT has grown into a power player of sports, entertainment, and lifestyle marketing.

Vince also loves to pass along his experience and knowledge to younger generations so they can chart their own career paths. 

As always, we'll get a few great stories along the way...like the time, as a kid, when he met Pete Rose.  Please enjoy our conversation with Vince Thompson.

Show Notes Chapter Markers

Vince Thompson, a small town kid from Alabama, has built his company MELT into one of the best sports marketing agencies in the country.

This is a fascinating conversation about his career path, the successes and failures, which led him to start his own agency 20 years ago. Over the last 2 decades, MELT has grown into a power player of sports, entertainment, and lifestyle marketing.

Vince also loves to pass along his experience and knowledge to younger generations so they can chart their own career paths. 

As always, we'll get a few great stories along the way...like the time, as a kid, when he met Pete Rose.  Please enjoy our conversation with Vince Thompson.

Introduction of Vince Thompson
What is sports marketing?
Live Sporting Events
Small town childhood and love of sports
David Housel as major influence
Career path after college
Impact of COVID-19
Mentoring future generations
Social Media Advice - Grandma Test
What is activation?
MELT clients
Maintaining long term client relationships
Favorite athletes growing up
Batman
Building client realationships
Contact Information
"Building Brand You" book
Advice to college kids and future career opportunities
Herschel and the Heismans